Hair masks are the latest rage, and your hair wants in on the action. We’re bringing together all of our unique hair care brands for the ultimate hair mask party. Our array of single-use sachets are a fun, spontaneous, easy way to liven up your shower routine and reveal your best hair yet.
Problem: The consumer knows that healthy hair requires more steps than just shampoo and conditioner, they don’t have the energy for a long and elaborate routine.
Solution: Reframe the long and tedious hair care routine to something exciting, effortless, and playful.
Arc Creatives: Katie Meyer, Kelsey Eliason, Michelle Weed, Eleana Daniel, Erica Rabenda, Meigan Morales, Michelle Horne.